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RACE Sponsorship

Align your brand with the heart of racing in the Central Districts


RACE has been at the heart of thoroughbred racing and the Central Districts community for generations.

With racedays at Trentham and Awapuni throughout the season, RACE offers partners a powerful platform for brand exposure, on-course activations, hospitality and naming rights opportunities, connecting businesses with passionate racing audiences and the wider community.

Brand Alignment

Partnering with RACE provides businesses with more than just brand exposure — it’s an opportunity to connect with a passionate and engaging audience and become part of the Central Districts’ biggest racing and social occasions.

 

We offer a diverse calendar of racedays and corporate events, which allows businesses a range of opportunities to showcase their brand through race sponsorship, naming rights, on-course signage, hospitality, digital marketing, social media, activations and bespoke partnerships.

Brand Exposure

Our racedays are broadcast live throughout New Zealand and Australia, and attract plenty of passionate racegoers, industry participants, owners, trainers, jockeys and corporate guests throughout the season, providing brands with valuable opportunities to build awareness, strengthen relationships and engage directly with their target audiences.

 

Whether you're looking to entertain clients, reward staff, launch a product, increase brand visibility or support the racing industry, a partnership with RACE can deliver genuine value for your business.

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Become a RACE partner today!

Put your brand in the heart of the action and connect with RACE today!

If you would like to explore our opportunities, contact our Stakeholder & Event Coordinator, Brittany Hill.

Email: brittany.hill@jointheaction.co.nz
Phone: 06 356 4940